2024 Jeonju Draft Beer Festival – Beer Made Today! Let’s Drink Today!

On hot and humid days, a cold beer is exactly what you need.
The term “Jeonju draft beer” dates back to the 1970s and signifies a unique local drinking culture in Jeonju, where people relieved their daily fatigue with a cold beer and simple snacks.

“2024 Jeonju Draft Beer Festival – Beer Made Today! Let’s Drink Today!”

Jeonju City annually hosts the Jeonju Draft Beer Festival at the Hite Jinro factory, serving the freshest beer produced on that day.

This year, Jeonju City has organized the Jeonju Draft Beer Festival with diverse performances, events, and an opportunity to taste famous local foods all in one place.

The 2024 Jeonju Draft Beer Festival is scheduled from July 25th (Thu) to July 27th (Sat), 2024.

The festival features freshly produced beer from Hite Jinro, which is gaining popularity among adults of all ages every year.

Over 300 enthusiastic draft beer volunteers help ensure the festival operates smoothly and safely for three days.
Not only do they assist with the festival, but they also prepare energetic performances like flash mobs. Isn’t that impressive?
While it’s a festival some might want to enjoy with their families, unfortunately, all attendees at the Jeonju Draft Beer Festival must be adults verified by ID.

Admission with pre-school children or pets is strictly prohibited, so please remember this before visiting.

It’s been three years since my last visit to the Jeonju Draft Beer Festival, and my memory of how to navigate it is somewhat vague.
However, there’s no need to worry! Comprehensive explanations are available, making it straightforward to navigate.

How to Enjoy the Draft Beer Festival
1. After verifying your age, you pay an environmental fee of 1,000 KRW and receive a bracelet to enter.
2. Purchase beer vouchers at a kiosk or sales booth. (*Both card and cash are accepted.)
3. Exchange your voucher for a cold beer at the Beer Pond or exchange booth.
4. Buy snacks at the draft beer place and find a spot to sit.
5. Have a blast at the Draft Beer Festival!!

Bringing your own tumbler gets you free entry as a way to reduce waste—protect the environment and save on fees, super lucky!

Ordering snacks used to be frustrating due to long lines, but now it’s much more convenient with Jeonju Taste Delivery—you can even get discounts and pre-order for pickup, right?

This year’s participants include all the famous draft beer places from various Jeonju neighborhoods, making it tough to decide what to eat first.
From Jeonilgapo’s dried pollack, Seulgi’s Draft Beer’s genuine pancake, Yeongdong Chicken Feet’s pepper chicken, to Songjeon Pirubong’s thick rolled omelette, the delicious smells and long lines keep enticing you.

As it’s the 10th anniversary, the event has significantly expanded.
The freshly made beer pulled from the Beer Ice Pond runs out no sooner than it is prepared!

The 2024 Jeonju Draft Beer Festival promotes a no single-use product policy, which makes it even better.

After eating, you can return your utensils, and there are booths promoting reusable containers and proper recycling methods, which adds more meaning to the event.
Of course, you are expected to clean up after yourself, and the draft beer keepers walking around will remind you of this.

Outside the venue, the flea market with its cute items captures your attention, while inside, a variety of events like face painting and draft beer certification ensure there’s plenty of fun for everyone.

As night falls and the air cools, the highlight of the Draft Beer Festival—the opening ceremony with a drone show and fireworks—begins.
Over 300 drones create a stunning display celebrating the 10th anniversary of the Jeonju Draft Beer Festival, the Jeonbuk special autonomous region, and the logo of Jeonju City, enhancing the festival with their choreographed spectacle alongside the fireworks.

The drone and fireworks show at the 2024 Jeonju Draft Beer Festival was so mesmerizing that I couldn’t take my eyes off it!

If you want to enjoy the flavors of various draft beers in one place this hot summer, why not visit the 2024 Jeonju Draft Beer Festival?
For its 10th anniversary, a variety of food, sights, and activities are prepared, so come enjoy a cool beer on a summer night and relieve all your fatigue and stress!

📍 Jeonju Stadium  451 Girin-daero, Deokjin-gu, Jeonju-si, Jeollabuk-do